
Implemented a responsive storybook design (9K word count) with custom data visualizations. Sythesized content to faciliate clear structure and provided navigational tools like the top menu and index pages outlining different areas to explore. Utilized animation in intro sequence and other areas to add moments of delight. Increased user engagement 15% year-on-year while streamlining complex trend forecasting content.
80K viewers, 6 languages
B2B Marketing Microsite + Printed Booklet
Art Direction | Book Design | Data Visualization | Image Sourcing | Information Architecture | Infographics | Web Design / UIUX
Multi-Team Collaboration